Monday, October 19, 2009

GDQ1 quiz questions 1

GD 1 Quiz Questions

Introduction

Q: According to the Matthew Carter presentation, who said “accuracy was not the truth?

A: Henri Matisse

Q: What is readability defined as:

A: the adequacy of an object to attract readers

Q: According to Aaron Burns, what is the 4th form of communication?

A: Print

Q: Why is the author, Oberto Eco, quoted for William Randolph Heart’s castle in San Simeon?

A: Less is often more

Q: How do you make a design a reader magnet?

A: Insert readability and simplicity

Q: According to the Intro, the meaning of the message can be conveyed through:

A: Substituting form, physical form, emptiness (all of the above)

Q: When processing the contents of the visual message the human mind?

A: The human mind attempts to group and simplify the overall message

Q: Image captions should be formatted so they serve to do what?

A: Attract attention to the image to further explain the story

Q: According to Xerox Publishing Standards, their principle goals of page layout are:

A: Visual recognition and legibility

Q: What is the disorder associated with designing?

A: Horror vacui

Q: What 3 questions should a designer ask himself?

A:

- What are the elements I have to work with?

- Where do these elements go?

- What structure is necessary so they go together?

Which methodology suites us when we design?

A: Less is often more.

Q: True/False: We search for the unique relative unusualness

A: True

Checklist

Q: According to the designer’s checklist has all clutter an affect been eliminated?

A: Yes

Q: According to the checklist, should the reader be aware of the fact of reading?

A: No

Q: Which would be your strongest choice

A: logo: distinctive and not set type

Q: What is not an identity signal that should be used consistently for a magazine’s structure?

A: Headlines

Q: When looking at effective design the reader should be unaware of what?

A: Reading

Q: What 2 attributes directly affect elegance?

A: Function and duplicity

Q: What four elements make up the designers checklist?

A: Space, type, unity and page architecture.

Q: Why are most of the answers to the questions no?

A: …

Q: Does this color red help the word blood?

A: Yes.

Q: Is the type in this piece as large & legitable as possible?

A: No.

Q: Can negative space be positive space?

A: Yes.

Q: Design unity can be enhanced by limiting type and …

A: Color palettes

Gallery Questions

Who said: “Art upsets, science reassures?”

A: George Braque

What were George Grosz’s major successes in the 1920’s?

A: Ecce homo and Spiesser-Spiegel

Q: what 2 well known magazines did Grosz work as an illustrator?

A: Vanity Fair and Esquire

Q: Which was not a tent community at the Dome Colony X installation?

A: Apiary

Q: Why did critics say that Grosz’s work lost his audacity when he went to the US?

A: he stopped creating work with a political background.

Q: Grosz found joy in which city?

A: New York City

Q: What was the name of the group of works (Installation Exhibition) depicting post-nuclear creatures without bodies?

A: The Stickmen

Q: Which state are the Saint Gabriel Mountains?

A: California


Q: Where did Grosz teach?

A: Art Student League

Q: George Grosz’s artwork of dune landscapes in Cape Cod are characterized by what?

A: obvious eroticism

Q: What does Cacophonous mean?

A: Harsh and unpleasantly sound.

Q: Which interpretation for this painting fits the visual scene?

A: George Grosz’s parents own a bar

Chapter 1 Questions

Q: What are the three types of figure ground relationships?

A:

- Stable

- Reversible

- Ambiguous

Q: Space adds quality

A: True.

Q: Asymmetry suggests…

A: Motion and activity

Q: What is considered an ambiguous space?

    A: When background and foreground interact

Q: Space is what?

A: context

Q: Seeing potential emptiness

A: requires a shift of thinking

Q: Bleed is defined as imagery or letterforms that run off the rimes edge of a page, whereas full bleed is:

A: Imagery or letterforms that run off all four edges of a page.

Q: What does the term visual noise imply?

A: result of too many design elements

Q: Which of the following words refers to emptiness that “still has unrealized potential?

A: Leftover Space

Glossary questions

Q: Information placed at the end of the book that describes its production is the definition of a _______

A: Colophon

Q: The four methods of binding are edition binding, mechanical binding, saddle-stitched binding and __________

A: Perfect binding

Q: What famous magazine utilized the centerfold?

A: Playboy

Q: Give 2 examples of lower case letters with ascenders

A: d, k, h, k, f

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